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Thousands throng Naivasha for the WRC 2025 safari rally

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Some of the rally fans drawn from the region enjoy a ... moment during the shakedown action in Naivasha [Courtesy]

Thousands of motorsport fans across East Africa have descended on Kenya for the action-packed 2025 World Rally Championship (WRC) Safari Rally that commenced today.

An estimated 30,000 supporters drawn from Uganda, Tanzania, Rwanda, and the larger East African Community (EAC) region are expected to flock to Naivasha and surrounding areas, driving up tourism numbers and boosting hospitality in the region and beyond.

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