The Standard Group Plc is a multi-media organization with investments in media
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Nineteen-year-old Internet celebrity Elsa Majimbo has been nominated for the 2021 Nickelodeon Kids Choice Awards.
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The category is stacked with incredible talent and celebrity from Miss Universe Zozibini, to musician Master KG, beautypreneur Bonang, and actor Siya. Elsa turned into a lockdown sensation lighting up the pandemic with her tickling monologues, and has become a global phenomenon, scooping plenty of awards. Safe to say, she is in great company.
Elsewhere, 254’s latest music sensation Muthaka has inked a lucrative publishing deal with Universal Music Kenyan subsidiary, AI Records.
The mellifluous songstress posed for cameras jovially at their Ngong complex where current AI Records boss John Andrews was present during the signing ceremony. The Indie Soul artiste shared her delight with fans on social media posting she is “grateful for the opportunity” adding “she will make the most of it”.
Read Also: 7 African artistes signed by international music labels
She joins Ethic Music, Elvis Nyaruri, Nikita Kering, and Sauti Sol to the Universal family.
