The Standard Group Plc is a multi-media organization with investments in media
platforms spanning newspaper print
operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a
leading multi-media house in Kenya with a key influence in matters of national and
international interest.
Princess Tiffah, the daughter to bongo artist Diamond and socialite Zari is the talk of town after the artist revealed during an interview how much his daughter takes home.
‘’Ni the way unavyompresent…nimeweza kubrand watoto wangu namna wawe maceleb, na mwenyezi mungu akanijalia wakawa hivyo. Ukiangalia mwanangu wa kwanza wa kike anamwaga 1 million…so ni baraka za mwenyezi mungu na support kutoka kwa mashabiki….’’(It’s the way I have presented her. I have been able to brand my children like celebrities and God helped us succeed. If you look at my first born daughter she bags one million. So it’s all God’s blessings and support from fans).
With over one million followers on Instagram, Baby Tiffah is a brand ambassador of several companies including Baby Shop. Their son Prince Nillan who is barely one year old is also Baby shop’s brand ambassador and already boasts of over 270,000 Instagram followers.
As more endorsement opportunities present themselves, several celebrities have used their status to cash in on their children. One popular local example is Size 8 and Dj Mo’s daughter who is the brand ambassador for Softcare baby diapers.
