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December shopping fails to gather steam

Farid Abubakar, owner of Godown Sale, a retail outlet on Langata road Nairobi inspects some products in the shop on December 12 2017.Most traders are counting losses as business declines due to the political turmoil in the country.[Photo: David Njaaga/Standard]

It is December and that means the long festive season has arrived, but retailers have yet to see the usual upsurge in business normally associated with the long Christmas period.

December shopping has done very little to rescue what may be the worst year for retailers who have observed broke customers pace outside their outlets without buying.

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