How to build and maintain an ethical start-up
There’s a tricky balance between the profit motive of start-ups, and the desire to achieve something worthwhile.
By David Cheboryot 9 years ago
How to build and maintain an ethical start-up
Setting key milestones for your startup
Planning for the success of your business not only gives you a map of how to get to your target destination, but also gives you the hope of knowing exactly what you’re aiming for.
By David Cheboryot 9 years ago
Setting key milestones for your startup
Differentiating between users and customers
Last weekend during a session with our entrepreneurial students on the key components of a business plan, a crucial question emerged on how to differentiate between a company’s users and customers.
By David Cheboryot 9 years ago
Differentiating between users and customers
How to successfully pitch for start-up finance
If you’ve seen the show Shark Tank, you know the tension and drama surrounding a business pitch — the nervous entrepreneur, the keen investors, the five-minute presentation.
By David Cheboryot 9 years ago
How to successfully pitch for start-up finance
How to build the right team for start-up success
Venture capitalists fund teams not business plans, as they know these plans can change as market conditions vary and new opportunities present themselves. They are looking for a solid team that can make these adjustments and quickly identify a winning strategy.
By David Cheboryot 9 years ago
How to build the right team for start-up success
Don’t be the start-up that runs out of money
As you prepare to give yourself over to the life of an entrepreneur, some of the biggest challenges you will need to prepare for are financial.
By David Cheboryot 9 years ago
Don’t be the start-up that runs out of money
Five tips on naming your start-up for impact
Your start-up needs a name, and it may be the most important decision you make. The name of your business has a tremendous impact on how customers and investors view you, and in today’s small world, it’s a decision that extends beyond national borders.
By David Cheboryot 9 years ago
Five tips on naming your start-up for impact
Big win for suffering indigenous people at biodiversity summit
Environment & Climate
By James Wanzala
21 mins ago
I am not about to retire, Equity's James Mwangi says
Business
By Brian Ngugi
1 hr ago
Report: Construction sector leads in mobile money use
Real Estate
By Graham Kajilwa
1 hr ago