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Global soccer superstar Cristiano Ronaldo is also known to fans by the shorthand CR7, prompting the company behind his line of sleek underwear to target a Rhode Island man who has trademarked the letter-number combination, according to a new lawsuit.
In a complaint filed Monday in Rhode Island federal court, 43-year-old fitness enthusiast Christopher Renzi said he had received letters from lawyers for the Danish company JBS Textile Group demanding he give up the trademark because it had “imminent plans” to enter the U.S. market with Ronaldo's CR7 underwear.
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