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Why have Kenya's political campaigns defied innovations?

Crowd during a stop-over political rally in Bungoma Town, November 2021. [Courtesy]

Political campaigning in Kenya has left my head spinning. Why? despite all the advances in technology - from the Internet to phones has it been stuck in the past, gathering crowds day in day out?

Why has our campaigning been stuck in the old ways defying innovation? Even more perplexing, is why our politics has defied Covid-19 and its variants.