Kenyan social media sensation and content creator Azziad Nasenya has landed a women’s shaving campaign gig. BIC East Africa has named the social media influencer as its brand ambassador for women’s shaver BIC Miss Soleil, a disposable razor.
It features three blades, a lubricating strip enriched with Vitamin E, and a unique flower-designed handle for a seamless glide and a smooth shave. Michael Sinclair, General Manager at BIC East Africa, explains that the move was motivated by the organization’s commitment to empowering women.