Sponsor Budweiser to donate unsold beer to World Cup winners

Football
By Xinhua | Nov 23, 2022
Staff member pours a beer at a fan zone ahead of the FIFA World Cup, in Doha, Qatar Saturday, Nov. 19, 2022. AP


The FIFA World Cup beer sponsor Budweiser announced on Tuesday that any beers that are unable to sell at grounds in the World Cup finals will be given to the country that wins the tournament.

The announcement came from the company, after the decision was taken by FIFA and Qatar authorities two days before the tournament kicked off on Saturday, that beer would not be on sale at World Cup stadiums as previously announced.

The only place fans can now drink Budweiser is at the special 'Fan Zone' or in one of the few five-star hotels where alcohol is allowed to be sold.

Budweiser, which has spent around 75 million US dollars to sponsor the World Cup, announced its decision on social media with a tweet that said "Winning Country gets the Buds. Who will get them?" along with a photo of a warehouse packed with crates of beer.

Share this story
Stage set for World U20 Champs trials
The World Under-20 Championships are scheduled for August 2–9, 2026, in Eugene, Oregon, USA.
Ingo derby now a huge test for AFC Leopards' title credentials
Leopards to pile pressure on Gor with a win against Homeboyz.
Okong'o leads experienced boxers into finals
Africa Boxing Championships middleweight champion Edwin Okong’o stormed into the finals in the first leg of the National Boxing League in Nakuru yesterday.
Senators raise questions over Sh45.8 billion Talanta Sports City Stadium project again
Sports CS Mvurya and PS Mwangi are at pains to explain the sudden increase in construction costs.
Why Kerubo is now the next big thing in Kenyan weightlifting
Ever-blazing Mercy Kerubo is literally on fire! Just at 16, she has proved her mettle in her first attempt at the African Weightlifting Championships, ongoing in Ismailia, Egypt.
.
RECOMMENDED NEWS