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The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Step aside, Instagram and Facebook! There's a fresh social media sensation taking center stage and winning over the hearts of the new generation in Kenya.
According to a recent report from the Reuters Institute, Kenya has emerged as the global leader in TikTok usage. This app, born in 2016, has found its true home in Kenya, with a remarkable 54% of Kenyans utilizing it for diverse purposes, including content creation and sharing videos from their favorite creators.
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