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Evolution of a sound: How Afrobeats conquered the world

Burna Boy performing at the 2022 DSTV Delicious International Food and Music Festival. [Photo by Edgar R. Batte]

In the early 2000s, a vibrant music genre called Afrobeats emerged from Nigeria. By the late 2000s, Kenyans were hooked.

We have always been huge supporters of music from outside the country. American Country music had its day back in the 70s, then Lingala from The Democratic Republic of Congo exploded in popularity in the 80s and 90s. Today, Afrobeats from Nigeria is one of the most popular genres in the country.

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