The Standard Group Plc is a multi-media organization with investments in media
platforms spanning newspaper print operations, television, radio broadcasting,
digital and online services. The Standard Group is recognized as a leading
multi-media house in Kenya with a key influence in matters of national and
international interest.
Nzoia Sugar FC players, officials and legends pose with Eliud Owalo after eciving kits.[Washington Onyango,Standard]
Nzoia Sugar FC, a two-time Premier League champion, is determined to make a swift return to the top tier after being relegated last season.
The club's management has expressed confidence in their preparations as they embark on the challenging journey in the lower division, aiming to restore the team to its former glory.
"We have prepared well and are focused on ensuring that we return this team to the level it belongs," said Jaspets Mokua, the team manager.
Eliud Owalo, the former Cabinet Secretary for Information, Communication, and Digital Economy, recently donated 30 tracksuits and a cash token to the team. He pledged to mobilize additional resources to support Nzoia Sugar FC in their quest for promotion.
"We will do everything humanly possible to support this team. Nzoia has been a fertile hunting ground not only for the big teams in the country but also for the national team. We can't afford to see it fade away," Owalo emphasized.
Nzoia Sugar FC players, officials and legends pose with Eliud Owalo after eciving kits.[Washington Onyango,Standard]
A known sports enthusiast, Owalo has extended his support to various teams across the country through the Eliud Owalo Foundation. His contributions have included purchasing training and playing kits and providing a team bus for Gor Mahia, a club he avidly supports.
Owalo also challenged the Nzoia players to reignite the fierce reputation of Kanduyi Stadium, the team's home ground, known as one of the toughest venues for visiting teams.
"I can tell you for free, Kanduyi was no walk in the park for the big boys like Gor Mahia and AFC Leopards. Every time they came here, they knew dropping points was a great possibility," Owalo recalled, drawing cheers from Nzoia's players and technical staff.
The former Cabinet Secretary was joined by several former internationals who used the occasion to advocate for more grassroots investment in the sport.
"We need more resources pumped into the game to ensure the sport grows. But we also challenge players to focus on the game and developing their abilities while the sun still shines," said Peter Dawo, the 1989 Mandela Cup top scorer and winner with Gor Mahia.
Former Gor Mahia and Harambee Stars striker Peter Dawo speaking to Nzoia Sugar players.[Washington Onyango,Standard]
Premier League top scorer Bernard Onyango echoed this sentiment, urging teams to scout grassroots players and tap into the potential showcased in school competitions.
"When you look at the just-concluded Kenya Secondary Schools Sports Association championship in Kisii, you realize how schools are a rich hunting ground for real talent. Let's see how we can tap into this vast potential," Onyango remarked.
Nzoia Sugar FC will compete in the National Super League this season after their relegation last year.
The Standard Group Plc is a multi-media organization with investments in media
platforms spanning newspaper print operations, television, radio broadcasting,
digital and online services. The Standard Group is recognized as a leading
multi-media house in Kenya with a key influence in matters of national and
international interest.
Standoff at East Africa Portland Cement as employees protest against new management
Impact of Finance Bill withdrawal hits State revenues, projects hard
Kenya, Madagascar Partner to Boost Horticulture and Jobs
Top 10 most reliable and budget-friendly cars in Kenya 
End of an era as Mastermind Tobacco to go under the hammer
join