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Chicken lovers want more from producers

Chickens on traditional free-range poultry farm [iStockphoto]

The rising food prices, high farming input costs and current inflationary concerns all mean that farmers are going to stretch to survive beyond this year. As if those are not enough concerns, Generation X consumers are demanding chickens grown without the use of antibiotics since they have been educated and have a little more cash to spend. Amidst pressure to reduce the use of antibiotics, poultry and egg producers must now focus more on disease control programmes and bird wellness, perfect their biosecurity preparedness and rip the benefits.

What can farmers do to benefit from biosecurity steps?

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