The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Custard Apple tree on a farm in Kamahuha. [Boniface Gikandi, Standard]
A farmer growing custard apples in Kamahuha village in Murang'a is making better returns after he shifted from coffee farming. In 2003, Fredrick Kinyanjui 57, retired from driving long-distance trucks and opted to venture into coffee farming and planted 333 seedlings. At first, he enjoyed better returns as he produced 500,000 kilograms of cherries, unfortunately, this didn't last long as fluctuating market prices frustrated his venture and that is when he decided to shift to custard apples.
Kinyanjui was inspired to venture into coffee farming after he had witnessed farmers in Uganda changing their lives through the crop.
Premium Article
Get Full Access for Ksh299/Week.
Uncover the stories others won't tell. Subscribe now for exclusive access.
Stand With Bold Journalism.
Stand With The Standard.
Journalism can't be free because the truth demands investment.
At The Standard, we invest time, courage and skills to bring you accurate,
factual and impactful stories. Subscribe today and stand with us in the
pursuit of credible journalism.