Forget changing your relationship status on Facebook to ‘in a relationship with’. There is a new, unforgivably cringe-inducing way of announcing your relationship status – wearing matching outfits. Apparently, nothing says ‘going steady’ quite like twinning with boo.

Hashtag, couple goals! Are you even a couple if you don’t own at least one set of those couple-y kitenge outfits? It is even better when you have kids! You can have little matching kitenge outfits made for your little ones too, so you can be one big happy, matchy-matchy family.

Yikes! I can’t believe that mature adult couples actually go to a tailor and have matching outfits made for no other reason other than to show the world that they are a couple and that they are oh, so happy together!

I cringe every time I come across such couples. I hate to burst your bubble lovely lovebirds, but being matchy-matchy with bae is not cute. It is ridiculous.

When this absurd fad first started gaining momentum in Kenya, I was horrified. Everyone and their mother jumped into the bandwagon.

Soon, our streets and social media feeds were littered with couples dressed in matching ensembles. When it became clear that the fad wasn’t going to go away anytime soon, I solemnly told my friend to kill me if she ever caught me wearing matching outfits with my significant other.

My sentiments haven’t changed. I don’t care how deep in love I will be when I finally meet someone. You won’t catch me dead wearing coordinated outfits with my bae.

I know what you are all thinking. You think that I am just saying this because I am single and bitter, and can’t stand seeing couples in love. Nothing could be farther from the truth.

I love seeing couples in love. Heck, I am all for light PDA. I like seeing couples holding hands at the mall or exchanging quick smooches in public. However, couples dressing in uniforms is a bit much in my opinion. We get it.

You are in love and deliriously happy and you want the whole world to know that you are one. You want to display your commitment to each for the whole world to see. Nonetheless, you don’t need to wear matching outfits to show that you are in love. 

It is a little pathetic, to be honest. Why do you feel the need to shove your relationships down our throats? Ask yourself why you are really hell-bent on wearing matching outfits.

It is nothing but show-off. You just want to gloat about your relationship.

There is no function that I have heard of that requires couples to wear matching outfits, so don’t use that upcoming ruracio as an excuse for this atrocity.

I especially sympathise with the men who are without a doubt manipulated into donning these matchy-matchy outfits, because I don’t think any man in his right mind would willingly go along with this absurd fad.

Wearing matching clothes with the significant other will never be cool in my books. Not even for teenagers, let alone grown men and women. You can be in love without being insufferable. Stop wearing matching outfits!

@roxannekenya