Networking into a shared digital business, minting cash through linkages

Patachuo co-founder Sidney Rukwaro during the launch of the platform. [Juliet Omelo, Standard]

A Kenyan digital startup is turning alumni connections into a structured business model, positioning school identity as both a social anchor and a source of income for young people navigating a tough job market.

Patachuo is an alumni-focused digital platform founded by two young graduates that allows former students to reconnect based on the institutions they attended, while also embedding a referral-based income system that rewards users for growing the network.