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The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Diversifying your business is one of the best ways to prepare for survival in a volatile, uncertain, complex and ambiguous (Vuca) business environment.
Initially used by the American military in the 1980s to describe the cold war, the term has been adopted to define today’s constantly evolving business environment.
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