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The Standard e-Paper
Kenya’s Boldest Voice
The Standard Group Plc is a
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print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Few of us ever imagined that the meetings industry would one day drive the country’s tourism and become a major revenue earner.
The phenomenon of Meetings, Incentives, Conferences and Exhibitions (MICE), or, simply put, business tourism, is taking on a wider scope. The AMEX Expo kicks off from March 22 to 24 this year.
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