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The Standard Group Plc is a
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print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
When skin lacks moisture, it can become dry, itchy and even cracked. This common problem can affect anyone, but certain factors like frequent washing, ageing and harsh soaps can adjuvant it.
According to the American Academy of Dermatology (AAD), dry skin is, especially common during cooler, dry months or after spending long periods in air-conditioned environments, both of which lower humidity and draw moisture from the skin.
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