Brookside scoops marketing awards

Milk processor Brookside Dairy scooped three awards during the recent Marketing Society of Kenya (MSK) gala awards in Nairobi.

 

The dairy firm, the largest processor in the country, won in the best product launch category for its Brookside Fruitness yoghurt, while its Delamere variant won for the best advertising campaign. It also led the pack in the dairy category.

Brookside Marketing Director Oliver Mary said it was the first time a dairy company won in the three categories.

“Our triumph is good for the dairy industry. It demonstrates concerted efforts by processors to give consumers a wide array of product offerings that are not only authentic but also with consistent quality,” he said.

“We are committed to the ideals of global best practice throughout our entire product value chain.”