Wiko, Europe’s fastest growing smartphone launched in Kenya

France’s second largest selling smartphone, Wiko, has announced its entry into the Kenyan market.

The launch was held at Hotel Intercontinental, Mara North Room on Wednesday.

The French brand introduces an exciting range of Smartphones, beginning a new direction in consumer experience.

Kenya has been targeted in Wiko’s next wave of expansion which also includes Nigeria, the Gulf Region, the United Arab Emirates and Poland.

After establishing a strong market position in Europe in just three years, Wiko launched its portfolio of 10 phones in Kenya on September 17th.

Kenyan consumers are amongst the first in Africa to enjoy the “French touch” experience that has become a phenomenal success story across Europe. Known for its world-class technology, cutting edge design and exceptional product quality, Wiko smartphones are becoming available at mobile phone outlets across the country.

Wiko has unleashed exciting models for users to choose from. Whether a technology savvy user, a regular user or a beginner, Wiko has a phone for everyone.

Speaking at Kenya’s launch event, Marcel Van de Pas, International Business Director, Wiko Global said, “We are delighted to bring the Wiko brand to Kenyan consumers.” He added, “Wiko is confident that the combination of stylish design, technology, quality and pricing will be a huge success here.”

For those interested in cutting edge technology, it doesn’t get any better than the flagship model: Highway.

It is one of the first smartphones in the market that uses 2.0 GHz Octa-Core technology. The Highway’s exceptional features include the Android KitKat 4.4, super bright 5” FHD screen, 16MP back camera and 8MP front camera. A smartphone that guarantees superior speed and performance, the Highway is one of the best smartphones available in Kenya.

For the fashion-conscious Rainbow is a real lifestyle technology statement. With a 5” HD screen, 1.3GHz Quad-Core and 8MP camera to capture all those social moments, Rainbow defines Wiko’s French chic with a sleek design and a burst of colour options.

First time Smartphone users can opt for Wiko’s Goa, Sunset, Fizz and Lenny for the most user-friendly smartphone experience. In this range, Lenny is a remarkable choice with 5” FWVGA screen, 1.3GHz Dual-Core processor and a 5MP camera.

Wiko is also launching a range of beautifully designed high quality feature phones for the first time phone user in Kenya.

With Wiko now available in Kenya, this is an exciting moment for all Smartphone consumers in the country with a wide range of beautifully designed products.